It would be hard to overstate the impact the art house's owners, Daniel and Toby Talbot, have had in shaping art film reception in New York. The building it's in, and the theatre itself, need upgrades, but there's also this: "Moviegoers increasingly want 'the experience,' [an assistant manager] said, such as reclining seats and huge screens. 'We don’t have that stuff. ... Here, it's all about the movie.'"
Article source here:The Arts Journal